Account growth for a business indicates addition of an account (lead, customer and member) record by 1 at the program/country/brand/
The UrbanBuz Accounts Growth dashboard is a powerful and easy-to-use utility that helps the organizational management understand and analyze the growth of their accounts (Leads, customers, and members if it is a business that has subscribed to the loyalty program).
The dashboard provides live monitoring data pertaining to:
-Total accounts growth at the country, brand and branch level during a certain period of time.
-The channels used to capture the accounts. This enables you (as a business) to measure the channel that is most effective in terms of capturing accounts
View and analyze the growth of accounts based on country/brand and source
As a business, you can view the growth of your accounts for the selected period of time and other filter criteria. The dashboard displays the total accounts at the beginning of the specified period of time and also total accounts at the end of the specified period of time.
For example: Selected period is January 2019 to March 2019; total accounts at the beginning of the January 2019 is 50 and total accounts at the end of March 2019 is 70. The new accounts gained during the specified period of time is 20.
The dashboard displays:
-Accounts growth by country
-Accounts growth by brand
-Accounts growth by branch
-Accounts growth by source
Measure the effectiveness of channels based on the sign up of leads:
The chart Accounts Growth by Source lets you measure the effectiveness of the different channels used to capture the accounts for a particular period of time: That is:
-Number of accounts added at the program level per channel
-Number of accounts added at the country level per channel
-Number of accounts added at the brand level per channel
-Number of accounts added at the branch level per channel